Costa Blanca
IV159
Why Villajoyosa Is Drawing Second-Home Buyers to the Costa Blanca
Villajoyosa, often called La Vila Joiosa, sits between Alicante and Benidorm on Spain’s Costa Blanca. It is known for its colourful seafront houses, long sandy beaches, and a more relaxed atmosphere compared to some of its busier neighbours.
For second-home buyers, it offers something increasingly rare on the Spanish coast: authenticity without isolation.
You are not buying into a resort bubble. You are buying into a real Spanish town that lives year round.
At the same time, it remains close to international airports, private hospitals, golf courses, and established expat communities. That balance is precisely why many buyers begin their Costa Blanca search here.
What Is It Actually Like to Live in Villajoyosa?
Villajoyosa feels lived in.
The historic centre sits just behind Playa Centro, with traditional streets, local bakeries, and weekly markets. The promenade runs along the beach and is active in winter as well as summer. Cafés remain open year round, and the town retains a strong local population.
For second-home owners, that matters.
You are less dependent on peak tourism seasons. Shops do not close for months at a time. Services continue through winter.
Climate and Winter Living
The Costa Blanca is known for mild winters, and Villajoyosa benefits from that stable Mediterranean climate. Winter temperatures are typically comfortable during the day, with many owners spending extended periods here outside summer.
If your goal is to escape colder northern European winters without moving permanently, Villajoyosa supports that lifestyle well.
Beaches and Coastal Lifestyle
Villajoyosa offers several beaches rather than one single stretch.
Playa Centro is central and lively
Playa Paraíso feels more residential
Smaller coves nearby offer quieter options
For families and retirees alike, the coastline is easy to access and not overwhelmingly commercial.
If your second home revolves around morning walks, swimming, and relaxed outdoor living, this area delivers that naturally.
Golf Lifestyle Near Villajoyosa
Golf is not directly in the town centre, yet it is easily accessible.
Within a short drive you will find established courses such as:
Villaitana Golf
Bonalba Golf Resort
For buyers who want beach access and golf access without living inside a golf resort, Villajoyosa offers a middle ground.
You can enjoy coastal living while still keeping your regular tee times within reach.
Expat Communities and International Buyers
Villajoyosa has a growing international presence, though it is not as heavily concentrated as parts of southern Costa Blanca.
Nearby towns such as Altea and Alicante have more established expat hubs, international schools, and networking groups.
In Villajoyosa itself, you will find a quieter integration. Many second-home owners prefer that balance. You can connect with international residents when you want, while still being immersed in Spanish daily life.
Property Types in Villajoyosa
Property here ranges from:
Beachfront apartments near Playa Centro
Modern developments on the edge of town
Townhouses in the historic centre
Villas in nearby residential areas
Prices vary significantly depending on proximity to the sea, views, and building age. As with much of Costa Blanca North, frontline properties command premiums, while slightly inland options can offer better value.
For buyers still exploring budgets, it helps to browse current listings to understand what is realistically available in different parts of town.
You can explore current property listings in Villajoyosa to see how the market is evolving and what types of homes are available right now.
Is Villajoyosa Better Than Benidorm or Alicante?
This is one of the most common questions buyers ask.
Benidorm is busier, more vertical, and heavily tourism focused. Alicante offers city infrastructure, a larger airport connection, and more urban energy.
Villajoyosa sits between the two.
It offers:
Access without intensity
Amenities without high-rise dominance
Local culture without isolation
For second-home buyers who want to unwind rather than entertain constantly, this positioning can feel more sustainable long term.
Families and Multi-Generational Use
Although second-home buyers are the primary audience here, Villajoyosa also works well for families who intend to use the property across generations.
The beaches are accessible. The town is walkable. Services are open year round. Alicante airport is within comfortable driving distance.
If children or grandchildren will visit frequently, the area provides both safety and convenience without resort chaos.
A Light Note on Rental Potential
Some second-home owners choose to rent their property during peak summer months. While rental demand does exist across the Costa Blanca, regulations and returns vary depending on property type and licensing.
If rental income is part of your long-term thinking, it is worth reviewing current local rules and understanding community restrictions before buying.
For many buyers here, lifestyle remains the primary motivation rather than investment yield.
Who Is Villajoyosa Not Ideal For?
Every area has trade-offs.
Villajoyosa may not suit buyers who want:
High-energy nightlife
Large luxury villa zones
A fully English-speaking environment
Extensive public transport reliance
Should You Consider Villajoyosa for a Second Home?
If you are looking for:
A genuine Spanish coastal town
Walkable beaches
Year-round livability
Access to golf and nearby cities
A quieter alternative to Benidorm
Then Villajoyosa deserves serious consideration.
It is not the loudest choice on the Costa Blanca. That is precisely why many buyers prefer it.
Exploring Property in Villajoyosa
If this area aligns with your lifestyle goals, the next practical step is simply to explore what is currently available.
Browse current listings in Villajoyosa and nearby Costa Blanca locations to understand:
Price ranges
Property types
Sea-view availability
New vs resale options
Even if you are still in research mode, seeing real examples often clarifies whether a town feels right.
And if you are comparing several Costa Blanca locations, exploring similar coastal areas can also help you refine your shortlist over time.
Villajoyosa rewards patience and perspective. It may not shout for attention, yet for many second-home buyers, it quietly fits.
